Between 2016 and 2024, Laura grew a YouTube channel to 11,000 subscribers in the beauty and makeup niche—proving that strategic, systems-based content creation works regardless of the industry. While the channel has been dormant since 2024, the growth strategies and systems she developed are the same ones she now implements for coaching and service-based business clients. The experience of building an audience from scratch, optimizing for search, and creating engaging content translates directly to helping clients grow their own platforms.