Annie Delre, Certified Life & Wellness Coach
Use Case: Backend Systems Management & LinkedIn Lead Generation
Client: Annie Delre, Nationally Board Certified Life & Wellness Coach
Industry: Health Coaching / Personal Development
Scope: Tech Support, Platform Management, LinkedIn Content Strategy, Lead Generation
Websites: anniedelre.com
Social Media: LinkedIn | Instagram | Facebook
Overview
Annie is a nationally board certified life and wellness coach who has guided over 800 clients through transformations in confidence, wellness, and success. Despite her impressive credentials (Master's in Integrative Wellness Coaching, certifications in NLP, Clinical Hypnotherapy, and EFT) and 70+ podcast features, her backend systems were holding her back from scaling.
She needed a team who could handle the technical side of her business so she could focus on what she does best: coaching clients and sharing her expertise on podcasts and stages.
Her biggest challenges:
👉 Tech overwhelm preventing her from launching new programs
👉 Scattered systems across multiple platforms
👉 No consistent LinkedIn presence despite having valuable expertise
👉 Missing out on B2B opportunities and corporate partnerships
👉 Manual processes eating into coaching time
Our team stepped in to become her behind-the-scenes operations partner, managing her tech stack and building a LinkedIn strategy that positions her as the go-to expert for corporate wellness programs.
Services Provided
⚙️ Backend Systems Management
👉 Platform integration and management across coaching tools
👉 Client onboarding automation setup
👉 Course platform optimization for smooth user experience
👉 Email system management and deliverability monitoring
👉 Payment processing setup and troubleshooting
👉 Technical support during program launches
💼 LinkedIn Strategy & Content Creation
👉 Profile optimization for B2B positioning and corporate partnerships
👉 Strategic content calendar aligned with her expertise pillars
👉 Thought leadership content showcasing her 800+ client transformations
👉 Engagement strategy in corporate wellness groups
👉 Connection outreach to HR professionals and corporate decision-makers
👉 Lead generation through strategic commenting and visibility tactics
📊 Lead Generation Implementation
👉 Developed LinkedIn funnel from connection to consultation
👉 Created corporate wellness positioning separate from 1:1 coaching
👉 Implemented connection request templates for warm outreach
👉 Built engagement workflows for consistent visibility
👉 Tracked and optimized lead sources for corporate partnerships
🎯 Launch Support
👉 Technical setup for new program launches
👉 Landing page creation and optimization
👉 Registration system management
👉 Automated email sequences for new leads
👉 Real-time troubleshooting during launch periods
Results
Immediate Wins (60 Days)
✅ Seamless backend systems allowing Annie to focus on coaching
✅ LinkedIn profile optimized for corporate partnership opportunities
✅ Consistent content presence establishing thought leadership
✅ Tech stack streamlined reducing manual admin by 70%
✅ Launch-ready systems for new programs and offerings
LinkedIn Growth & Lead Generation
✅ Strategic positioning attracting corporate wellness inquiries
✅ Increased visibility among HR professionals and decision-makers
✅ Content strategy showcasing 800+ client success stories
✅ Professional presence matching her credentials and expertise
✅ Lead pipeline from LinkedIn connections to consultation bookings
Long-Term Impact
✅ Scalable backend allowing for program expansion
✅ B2B opportunities through LinkedIn positioning
✅ Time freedom to focus on coaching and podcast appearances
✅ Professional systems supporting her expert reputation
✅ Foundation for corporate wellness program growth
Tools Used
🛠️ LinkedIn | Email Marketing Platform | Coaching Platforms | Payment Processors | Zapier | Notion
What Made This Transformation Possible
Annie's Unique Challenge: As a highly credentialed coach with impressive results (800+ clients, 70+ podcast features, Coach Foundation recognition), her technical systems weren't reflecting her level of expertise. Her LinkedIn presence was virtually nonexistent despite having the perfect background for corporate wellness partnerships.
Our Approach: Instead of just "fixing tech issues," we built systems that support her growth trajectory. We positioned her LinkedIn presence to attract corporate opportunities while handling all the backend complexity that was keeping her from scaling.
The Result: Annie now has a business infrastructure that matches her expertise level, with tech systems that work seamlessly and a LinkedIn presence that opens doors to higher-ticket corporate partnerships.
What the Client Said
"Having someone who actually understands the tech side has been life-changing. I can focus on coaching and speaking opportunities knowing the backend is handled professionally." — Annie Delre
Interested in Results Like These?
From tech overwhelm to streamlined systems, from invisible on LinkedIn to corporate partnership opportunities—we help coaches and consultants build the backend infrastructure and lead generation systems that support sustainable growth.
Whether you need someone to handle your tech stack or want to leverage LinkedIn for B2B opportunities, we create the systems that let you focus on your genius zone.
