Veena Ramaswamy
Use Case: Digital & Content Marketing, Funnel Optimization, and Podcast Support for The Authentic Sales Coach
Use Case: Instagram Content Strategy & Social Media Management
Client: Veena Ramaswamy, Career Coach
Industry: Career Coaching / Personal Development
Scope: Instagram Strategy, Social Media Content Creation, Caption Writing, Storytelling
https://www.instagram.com/beyoutifullyempower/
Overview
Veena wanted to expand her digital presence beyond LinkedIn, her primary platform, and build visibility on Instagram. As a career coach, her goal was to share relatable, inspiring content that reflected her values and attracted individuals looking for authentic career growth.
Our team partnered with her to create a comprehensive Instagram content strategy — including content pillars, branded posts, and storytelling captions designed to connect with her audience.
Services Provided
📱 Instagram Content Strategy
- Developed brand-specific content pillars around authenticity, adaptability, and career growth. 
- Created post templates for consistent visual identity. 
- Built a posting plan to align with her coaching offers. 
📝 Content Creation & Caption Writing
- Designed branded carousel graphics + social posts (samples attached). 
- Wrote captions that tied personal stories to coaching principles. 
- Crafted storytelling-based content to inspire engagement and action. 
🚀 Social Media Best Practices & Coaching
- Guided Veena on audience engagement strategies. 
- Delivered recommendations for cross-promoting her content with LinkedIn. 
Results
✔️ Established a professional Instagram presence aligned with her brand
✔️ Delivered a library of posts + captions that resonated with her target audience
✔️ Created a repeatable strategy Veena could implement or hand off to a team in the future
✔️ Positioned her to repurpose content across LinkedIn (her primary platform)
Tools Used
🛠️ Airtable | Canva
What the Client Said
Sample Work
Interested in Results Like These?
Whether you need a short-term strategy boost or full-scale content management, our team builds systems and content that align with your business goals.


 
             
                 
                 
                 
                